The Role of Agents in Real Estate

More often than not, the professional estate agent is multi dimensional, his role in the real estate industry beyond just the selling and leasing of properties. He also carries the responsibility of a being a manager. This role covers the overall management and maintenance of a property long after its development.

In theory, the relationship between the architects, builders, financial analysts and the investor/developer lasts, at the most, 3 years, except in special cases; but when a relationship between an agent and the development opens, it lasts for almost the lifetime of the development. This is an important quality that cannot be offered from any other professional in the industry.

For a good return of investment on any property, it is essential to include an experienced estate agent right from its conception all the way to its completion. The agent knows more about the real estate market and would be able to do an enduring and bankable market analysis at any given time. Agents usually have first hand insight of these details as they deal directly with prospective buyer and investors, it is simply their station of expertise to measure and monitor the market. The lack, or absence, of advice from an agent is why most developers and investors find it difficult to lease or sell their properties after completion.

As Henry Ford, founder of the Ford Motor Company, famously said “Coming together is a beginning, staying together is progress, and working together is success.”

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